Evan Genest's Learning Log

I keep notes here. Most of these are related to travel, work, or books.

TJ Walker Taught Me to Communicate!

Management

Udemy: Complete Communication Skills

A gigantic course cobbled together from TJ Walker's two hundred mini videos. These are notes I took while listening to TJ talking about talking.

All communication

All communication should be judged by what do your listeners retain and do they then do something.
Your goal is to be memorable and to have a call to action.

Powerpoint

His preference: don't.
If you must: one idea per slide as an anchor to your talk.
Or consider: just an image per slide, nothing else.

Introducing yourself

Remember, your goal is to be memorable and to have a call to action.
Don't say name/job/company at beginning.
Do:
1 - start by posing a problem they can relate to.
2 - then say your name
3 - incentivize them to interact with you later, with a freebie or an intrigue of mystery
4 - 30 seconds maximum

Notes

One sheet: it's a bad speech if you can't talk from a single sheet.
No levels of indenting or hierarchy.
Your triggering your stories.
Remember you should only be making 5, 3, or even 2 points. Studies show that nobody will hang onto it otherwise. In which case, why did you even talk?

Content

Describe a real problem.
Relate a real conversation about that.
Emphasize how you all felt.
Solve the problem.

Persuasion

Know the finish line.
It's a numbers game. Aim for 75% failure.
Improve a little bit each time: always be getting 2% better. It adds up. But to do that you need a feedback mechanism, a reflective practice.
10,000 hours rule.